Learning No. 5

Your meeting went good. You had a nice conversation, you got great feedback and you can think of a couple of ways in which you can go forward in the future. Well, looks like you had a productive morning.

Wait.

Did you get any money? Did he buy what you went there to sell? No.

So you had a nice time and have hopes of getting money in the future. This is business development alright, but if you are in a startup, you need clients now. So don’t be lead into complacency by having a good meeting. Get the cash.

Remember that, water like feedback is abundantly available and very valuable but does not bring much money when sold.